Use the Spotlights Dashboard to understand how specific users or teams are engaging with Spotlights and identify individuals showing signs of fatigue.
Auditing User-Level Spotlight Activity and Managing Fatigue
Start here when: You want to understand how specific users or teams are engaging with Spotlights, identify individuals who are consistently dismissing content, or audit whether time-sensitive Spotlights reached and were acted on by the right people.
Spotlight User Activity (Table)
This table gives you granular, user-level engagement data for every Spotlight. For each record you can see:
- User Name
- Spotlight Name
- Last Viewed
- Total Views
- Total Dismissals
- Total Clicks
- Expired On Date
- Status (Published or Archived)
What to look for:
| Pattern | What It Means | Action |
|---|---|---|
| High Total Dismissals for one user across multiple Spotlights | This user may be experiencing fatigue or finding Spotlights irrelevant | Review whether this user is in too many Spotlight audiences — tighten targeting |
| High Total Dismissals on one Spotlight across many users | The content itself is the problem — irrelevant or poorly timed | Retire or revise the Spotlight immediately |
| Zero clicks on a compliance or required Spotlight | User has seen it but not taken action | Follow up directly with the user to confirm they've completed the required action |
| Status shows Published but Expired On date has passed | The Spotlight may still be live past its intended window | Review and archive the Spotlight to prevent stale content from reaching users |
| High Total Views but zero clicks for a user | User is seeing the Spotlight repeatedly without acting | Check whether the call to action is clear and whether the linked content is accessible to that user |
Best Practices
- Filter by team to audit Spotlight compliance for specific groups, especially after a mandatory communication or training rollout — aggregate numbers alone can hide team-level issues.
- Use Total Dismissals alongside Total Clicks to get a full picture of a user's engagement, since dismissals alone don't confirm whether someone eventually took action, and views alone don't confirm the message was absorbed.
- Cross-reference users with high dismissal rates against the Activation Dashboard, since low Spotlight engagement often correlates with low overall Spekit adoption. Follow up directly with users who have zero clicks on required Spotlights, and regularly archive expired Spotlights to keep this table focused on current campaigns.